BOT DETECTION

Half Your Traffic Is Fake. Here's How to Find Out.

Get accurate analytics with human-only metrics. With 40-50% of web traffic coming from bots, a site with 100,000 monthly sessions might have only 50,000-60,000 real visitors. WysLeap filters them automatically — no configuration required.

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The Bot Traffic Problem

Nearly half your traffic isn't human — and most analytics tools don't tell you.

40–50%

of web traffic is bots

45%

average for e-commerce

35%

average for B2B SaaS

$1,200

saved per month in analyst time

monthly-sessions.analytics

Your 100,000 monthly sessions

Real human visitors55,000 (55%)

Bot traffic45,000 (45%)

Without filtering you're making decisions on data that's nearly half noise.

Inflated pageview & session counts

Conversion rates appear lower than reality

A/B tests skewed by non-human traffic

Ad spend wasted retargeting bots

Segmentation and intent signals are unreliable

Accurate Analytics

Get pageviews, sessions, and conversion rates that actually reflect human behavior.

Human-only metrics

Accurate conversion tracking

Clean funnel data

Real Cost Savings

Bots waste server resources, ad budget, and analyst time. Filtering them pays for itself.

Lower server & CDN costs

More reliable A/B tests

Smarter ad spend

What Gets Filtered

WysLeap distinguishes between bots worth keeping and bots that corrupt your data.

Good Bots — Preserved

Kept for SEO & GEO health

Search and AI crawlers help your site get discovered — in both traditional search and AI-generated answers. We leave them untouched.

Search Crawlers

Googlebot

Google Search indexing

Bingbot

Bing Search indexing

DuckDuckBot

DuckDuckGo indexing

AI Crawlers (GEO)

ChatGPT / GPTBot

OpenAI content indexing

ClaudeBot

Anthropic content indexing

PerplexityBot

Perplexity AI indexing

Bad Bots — Filtered

Removed to clean your data

These bots inflate metrics, skew conversions, and waste ad spend. All filtered automatically.

Automation Tools

Selenium, Puppeteer, Playwright

Scrapers

Headless browsers, data scrapers

Behavioral Anomalies

Suspicious timing, zero mouse movement

Referral Spam

Fake referrers, ghost traffic

Typical Bot Traffic Distribution

Search Crawlers

40% · Preserved

AI Crawlers (GEO)

15% · Preserved

Automation Tools

25% · Filtered

Behavioral Anomalies

20% · Filtered

Detection Architecture

Three-Layer Detection System

Every request passes through three sequential filters — each catching what the previous layer missed.

All Incoming Traffic

Pattern Matching

80–90% of bots caught instantly

The fastest filter. Matches every request against a database of known bot fingerprints in real time.

User-agent string matching

HTTP header anomalies (missing Accept-Language)

IAB bot exclusion list

Behavioral Analysis

Catches sophisticated bots

Humans are unpredictable. Bots are too perfect. This layer detects that difference through interaction signals.

No mouse movement + perfect scrolling

>50 pageviews/min or exact 2 s intervals

Window focus/blur automation patterns

Auto-Discovery

Self-learning

Unknown bots that slip past layers 1 and 2 are flagged as anomalies. Confirmed patterns are added to the detection database within 24–48 hours.

Anomaly clustering & pattern extraction

New patterns deployed in 24–48 hours

Feedback loop from manual corrections

Clean Analytics Output

Human-only metrics — accurate sessions, conversions, and behavioral data.

80–90%

bots filtered

<0.5%

false positives

Proven Results

Real impact from bot filtering across industries

45%

average bot traffic filtered

3.2×

true conversion rate revealed

$2,400

avg monthly ad spend saved

42%

reduction in analytics noise

Before & After Filtering

Example site — 10,000 reported sessions/month

Before filtering

10,000 sessions

5,500 human

4,500 bots

WysLeap filters

After filtering

5,500 human sessions

100% clean, human-only data

Result: conversion rate accuracy improved by 45%

SaaS Platform

42% reduction in analytics noise

After filtering automation tools and headless browsers, the team's dashboards showed significantly cleaner funnel data.

42%

less noise

E-commerce Site

True conversion rate: 3.2% vs reported 1.8%

Bot sessions were dragging the conversion rate down. After filtering, actual performance was nearly double what GA showed.

1.8→3.2%

real CVR

Online Retailer

$2,400/month saved on retargeting ad spend

Bot sessions were triggering retargeting pixels. Excluding them from ad audiences eliminated wasted spend immediately.

$2.4k

saved/mo

Under the Hood

Technical Transparency

Exactly how each detection signal is evaluated — no black boxes.

Pattern Matching

Layer 1 signals

User-agent strings

Regex patterns against known bad bots — Selenium, headless Chrome flags, known scrapers

HTTP header anomalies

Missing Accept-Language, unusual header ordering, absent Referer on deep links

IAB exclusion list

Cross-referenced against the industry-standard bot taxonomy on every request

Behavioral Analysis

Layer 2 signals

Mouse movement entropy

Humans move erratically — bots move linearly or not at all. Entropy below threshold = bot.

Timing consistency score

Pageview intervals with < 200ms variance over 5+ views trigger a bot flag.

Window focus simulation

Automation tools rarely fire blur/focus events correctly. Absence is a strong signal.

Request velocity

More than 50 pageviews per minute from a single fingerprint triggers auto-flag.

Honest about our limits

Some advanced bots use residential proxies and accurately mimic human behavior — mouse jitter, realistic timing, proper headers. We catch 80–90%+of bot traffic, but the most sophisticated actors may occasionally slip through. That's why Layer 3 auto-discovery exists: every new pattern we learn makes the next site safer too.

Works Across Every Feature

Bot filtering isn't a toggle — it's applied upstream so every WysLeap feature automatically operates on clean data.

Intent Scoring—Scores only real buyer signals

Bot sessions are stripped before intent models run, so high-intent flags reflect genuine purchase or signup behaviour — not crawlers clicking through your pricing page.

Cleaner lead scores

Auto-Segmentation—Segments built on humans only

Visitor segments are discovered after bot exclusion, so clusters represent real behavioural patterns — first-time explorers, returning researchers, ready-to-buy users — not automation noise.

Meaningful segments

Conversion Tracking—Only human conversions counted

Bot-generated form fills, clicks, and goal completions are excluded automatically. Your funnel metrics and A/B test results reflect real decisions, not automation artifacts.

Accurate CVR

Session Replay & Heatmaps—No bot replays polluting your recordings

Session replays and heatmap click data are recorded only for verified human sessions. Rage-click analysis and scroll depth reflect real frustration signals, not automated sweeps.

Real UX insights

Bot filtering is applied at ingest — zero configuration needed for any of these features.

False Positive Handling

Legitimate traffic flagged by mistake is rare — and easy to fix when it happens.

<0.5%

of human traffic ever flagged

1-click

to mark a session as human

Self-healing

model learns from every correction

What you can do when it happens

All corrections feed back into the detection model

Mark session as human

One click in the session replay or visitor list instantly corrects the classification.

Whitelist an IP or IP range

Useful for internal tools, QA teams, or office networks that trigger bot signals.

Whitelist a user-agent pattern

Allow specific monitoring tools, uptime checkers, or integrations you control.

Model learns automatically

Every correction is used to retrain detection — reducing the same false positive for all sites.

How WysLeap Compares

Automated, adaptive filtering versus the alternatives.

Capability

Google Analytics

Manual Filters

WysLeap

Known bot filtering

AI agent detection (GPTBot, ClaudeBot…)

Automation tool detection (Selenium, Puppeteer…)

Behavioral analysis

Self-learning / auto-discovery

Zero configuration required

GEO crawler preserved (SEO + AI)

Supported

Partial

Not supported

Scope note:WysLeap is built for analytics accuracy, not enterprise fraud prevention. For sophisticated scraper protection or advanced security use cases, a dedicated security layer may also be needed. For clean analytics data that drives better decisions, WysLeap covers the ground that GA and manual filters can't.

Frequently Asked Questions

Everything you need to know about bot filtering.

Already using Google Analytics?

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Free Forever and Paid plans available · Replaces $400+/month in tools

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No configuration required. Bot detection starts working immediately, filtering out 80-90%+ of bot traffic automatically. See your real traffic in 5 minutes.

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