Know Which Readers Are Three Articles Away From Subscribing — Before They Leave
Privacy-first analytics for publishers. Understand scroll depth, reader journeys to the paywall, and subscription intent — all without cookies or consent banners.
✓ No cookies ✓ GDPR compliant ✓ No consent banners needed
Why GA4 and Chartbeat Aren't Enough
Your current tools tell you what happened. They don't tell you who's about to subscribe — or why they leave without doing so.
What you're stuck with today
- 40–60% of EU readers decline cookie consent — leaving you blind on your most valuable international audience
- GA4 shows pageviews, not which anonymous readers have read 8 articles and are one nudge from subscribing
- No multi-session tracking means you can't connect the content to the conversion
- No scroll-depth data per article — you don't know where readers disengage
- Newsletter return visits wrongly marked as "direct" traffic due to cookie deletion
What WysLeap gives you instead
- Cookieless tracking captures every EU reader — no consent banner needed
- Per-reader intent score identifies who is closest to subscribing, right now
- Multi-session journey maps connect first article to paywall hit across visits
- Article-level scroll depth — see exactly where readers drop off
- Correct attribution for newsletter and organic return visits
Three Insights That Turn Readers Into Subscribers
Everything you need to understand your audience, optimise your content, and grow subscription revenue.
Scroll Depth & Attention
See which articles hold readers to the end vs. which lose them at paragraph 3. Identify your "subscription gateway" content.
- Per-article scroll depth
- Attention minutes per piece
- Paragraph-level drop-off heatmaps
- Content-to-conversion attribution
Reader Journey Maps
Track anonymous readers across multiple sessions without cookies. See the complete path from first article to paywall hit.
- Multi-session journey tracking
- Cookie-free return visitor ID
- Paywall exposure analysis
- Cross-session topic affinity
Subscription Intent Score
WysAI identifies readers approaching the subscription threshold — visit frequency, depth, topic affinity, and recency.
- Per-reader score (0–100)
- High-intent reader segments
- Webhook triggers for paywall tools
- Auto-updated as behaviour evolves
Explore deeper
What Publishers Achieve With WysLeap
Outcomes from publishers after deploying WysLeap subscription analytics.
By identifying high-intent readers using subscription intent scoring, the publisher triggered personalised paywall messages for visitors scoring above 70. Result: 175% improvement in free-to-paid conversion vs. the default meter approach.
Key insight from WysLeap: Readers who consumed 3+ articles on the same topic in the same session converted 4× better than single-topic browsers. Topic affinity became the strongest conversion signal.
Cookie-free tracking correctly attributed newsletter-driven return visits that GA4 marked as "direct" traffic due to cookie deletion.
Identified "gateway articles" — 3 pieces of content responsible for 60% of subscriptions despite only 15% of traffic. Editorial team doubled down.
Removed cookie banner. Cookieless tracking recovered 55% of EU visitor data previously blocked by consent rejection.
Set Up in 15 Minutes. Insights in Hours.
No engineering team required. WysLeap is a single script tag on your site.
Add One Script Tag
Paste the WysLeap snippet into your <head>. Works with WordPress, Next.js, Ghost, or any CMS.
Automatic Tracking Begins
Scroll depth, read time, return visits, and content paths tracked automatically — no custom events needed.
See Intent Scores & Journeys
Within hours, your subscription intent scores, reader journeys, and gateway content reports are live in your dashboard.
Built for a Cookieless World
WysLeap uses browser fingerprinting — not cookies — so you get accurate analytics without ever asking for consent.
What this means for your publication
- No consent banner — remove the friction that blocks 40–60% of EU readers
- Accurate EU analytics — measure international audiences just like everyone else
- No PII collected — anonymous behaviour patterns only, no names or emails
- GDPR compliant by design — fingerprinting with no personal data storage
- Works in Safari & Firefox — not blocked by ITP or enhanced tracking protection
What WysLeap never does
- Set cookies or use localStorage for tracking
- Collect names, emails, or any identifiable information
- Require consent banners or GDPR popups
- Share your reader data with third parties
- Sell data or use it for ad targeting
Fingerprinting stores a hash of browser characteristics — no PII. Consult your DPO for jurisdiction-specific guidance.
WysLeap vs. GA4 vs. Chartbeat
All three tools have a place — but only WysLeap tells you who is close to subscribing.
Free Forever and Paid plans available · Replaces $400+/month in tools
Know Which Readers Are Ready to Subscribe
Privacy-first analytics for publishers. Scroll depth, reader journeys to the paywall, and subscription intent — without cookies or consent banners.