WysLeap
SEO & GEO

See what AI engines do on your site — and what they say about you

Track AI crawler activity, AI referral traffic, and set up brand mention monitoring — all from the same script you already have. The only analytics platform that covers both what AI bots do on your site and how your brand appears in AI answers.

✓ No cookies   ✓ GDPR compliant   ✓ No consent banners needed

Why this matters now

Discovery is moving to AI answer engines

If you're not measuring AI visibility, you can't optimize for it.

0–5%

of site traffic from AI engines today

Growing faster than any other channel

8+

AI answer engines sending referral traffic

ChatGPT, Perplexity, Gemini, Claude…

14+

AI crawlers indexing your pages right now

GPTBot, ClaudeBot, PerplexityBot…

~70%

of AI answers are zero-click

Citations with no referral traffic — invisible to traditional analytics

Three ways AI engines interact with your content

Most tools only measure one. WysLeap measures all three.

AI Engine
ChatGPT · Perplexity
Gemini · Claude
AI Referral Traffic

User clicked a link in the AI answer

→ Lands on your site
Tracked via referrer
AI Crawler Activity

AI bot crawled your pages

→ Content ingested for training
Tracked via bot user-agent
Zero-Click Citations

AI mentioned your brand in its answer

→ User stays in ChatGPT
Brand Monitor only

SEO alone is no longer enough

Traditional SEO tracked Google. Now you need GEO (Generative Engine Optimization) too. AI answer engines don't send the same signals — you need different data to understand your visibility.

WysLeap gives you Google traffic, AI engine traffic, AI crawler activity, and brand mention monitoring in one dashboard — no extra subscription, no extra script.

Search traffic trend (illustrative)

Organic (Google)AI enginesJanAprJulOct
Google / organicAI enginesGap is closing — track it before it matters

WysLeap shows both lines in one dashboard, updated daily.

No separate subscription. No new tracking code.

One script. One dashboard. Everything included.

Other GEO tools (e.g. Scrunch, Profound)

  • $300–500+/month on top of your analytics bill
  • Separate tracking pixel or DNS proxy to implement
  • Another dashboard to log in to
  • No traditional analytics — GEO only
  • Data split across multiple tools
  • Brand monitoring but no real traffic data to correlate

WysLeap

  • Included in your existing WysLeap plan
  • Same script you already have installed
  • Built into the analytics dashboard alongside sessions, funnels, heatmaps
  • Google traffic + AI traffic + AI crawlers + Brand Monitor in one view
  • Real server-side traffic data correlates with AI mention tracking
  • GEO Audit, Keyword→Prompt converter, competitor comparison, and more

How it works

Up and running in under 5 minutes.

01

Drop in the script

Add the WysLeap snippet to your site once. Same script for all analytics, visitor insights, and GEO — nothing extra to install.

02

Open the SEO & GEO dashboard

Navigate to SEO & GEO under Analytics for any site. AI crawler tracking and referral traffic start immediately — no setup required.

03

Run audits & add tracked prompts

Run a GEO Audit for a 0–100 AI-readiness score, then add prompts to Brand Monitor to track if AI engines mention you. Everything in one place.

What you get in the SEO & GEO dashboard

Traffic analytics, SEO health checks, Web Quality audits, a full GEO Audit, and Brand Mention Monitoring (set up your prompts today) — all from one script.

SEO

Traffic from Google & search

Pageviews and top landing pages from Google, Bing, DuckDuckGo, Yahoo, Ecosia — classic SEO visibility metrics alongside your AI traffic.

GEO

Traffic from AI engines

Sessions, top landing pages, and detected search prompts from ChatGPT, Perplexity, Gemini, Claude, Bing Copilot, and more — with a trend chart and AI share-of-search % KPI.

GEO

AI crawler activity — live feed

Per-crawler breakdown by bot. Which pages each bot hits and how often. Plus a real-time 48-hour feed showing the most recent hits with timestamps.

SEO

SEO: technical health at a glance

12 core checks on any URL — title, meta, H1, HTTPS, canonical, robots, sitemap, viewport, image alt, and more. Clear pass/fail with priority fixes.

Web Quality

Web Quality: performance & accessibility

HTML quality checks with impact guidance, plus a full Lighthouse audit: scores, Core Web Vitals, performance metrics. Color-coded green / amber / red at a glance.

GEO

Keyword → Prompt converter

Paste your existing SEO keyword list and convert them to AI-era prompt templates instantly. Seeds your Brand Monitor and bridges the mental model gap between keyword SEO and GEO.

GEO Audit

Measure and improve AI engine readiness

Single-page or multi-page

Audit a single URL for deep analysis, or run a multi-page crawl across your whole site and get an aggregated GEO score with a per-page breakdown.

Competitor comparison

Audit any competitor URL side-by-side with yours. Category delta table shows exactly where they beat you — and where you have the edge.

Score history

Every audit is saved. A trend chart shows your GEO score improving over time so you can tie content changes to measurable gains.

What the audit covers

AI crawler access

robots.txt, meta noai, X-Robots-Tag, which bots are allowed or blocked per crawler.

Citability

Passage scoring (134–167 word sweet spot), grades, and rewrite suggestions for low-scoring blocks.

Schema & generators

JSON-LD, Microdata, RDFa detection. One-click copy/download for Organization, WebSite, and FAQPage JSON-LD.

llms.txt validator

6-rule spec check with 0–100 score: title, blockquote, sections, links, content length. Fix hints for every failed rule. Generator built in.

JS-weight & technical

External vs. inline script count. Flags JS-heavy pages where AI bots may not render content. Sitemap, canonical, noindex.

E-E-A-T & brand authority

Content authority signals + external brand presence scan: Wikipedia, LinkedIn, G2, Product Hunt, Crunchbase — each rated for GEO relevance.

Platform readiness

Per-platform radar chart and checklists for Google AI Overviews, ChatGPT, Perplexity, Gemini, and Bing Copilot.

Score history chart

Trend line across all past audits for the same URL. Reference lines at 40 (needs work) and 70 (good).

Print / export report

One-click printable HTML report with score, category breakdown, recommendations, schema, and brand presence table.

Sample audit result

67/100Needs work
Crawler Access
90
AI Citability
78
Brand Authority
71
E-E-A-T
58
Schema markup
44
llms.txt
22
Prioritized fixes:critical: add llms.txthigh: add FAQPage schemamedium: improve E-E-A-T signals
Open SEO & GEO

Sites → Analytics → SEO & GEO → Audit tab.

Brand Mention Monitor

Know what AI engines say about you

Define prompts that your buyers use to find products like yours. WysLeap tracks whether your brand appears in AI answers from ChatGPT, Perplexity, and Gemini — giving you the zero-click citation data that referral traffic alone can never show.

Sample: Brand Mention Monitor resultsLast run 3 days ago
PromptChatGPTPerplexityGeminiStatus
"best privacy-first analytics tool"Win
"session replay for SaaS products"Win
"cookieless visitor tracking 2026"Greenfield
"Google Analytics alternatives"Gap
"heatmap tool vs Hotjar"⚠ Competitor
Greenfield = no one mentioned yet — first to optimize wins⚠ Competitor = they appear, you don't — high priority

Persona-tagged prompts

Tag each prompt with a buyer persona (Startup founder, Enterprise buyer, SMB owner, Developer, Marketing manager…). Slice mention rates by who is asking — the same brand can appear very differently depending on the perceived audience.

Region context

Tag prompts with a geographic context (US, UK, EU, APAC, LatAm). AI answer composition varies by region — track where you have AI visibility and where you don't.

Competitor tracking

Save up to 10 competitors. When WysLeap runs your monitored prompts, it also detects competitor mentions — giving you AI share of voice vs. the competition.

Gap & greenfield analysis

Automatically surfaces four prompt categories: Greenfield (no one mentioned — claim it first), Competitor-only wins (high priority), Missed prompts (gaps to fix), and Confirmed wins (protect these).

Prompt intent auto-classification

DiscoveryComparisonFeatureBrand

Every prompt is automatically classified by intent. Filter your prompt library by type to focus on the queries that matter most for each stage of the funnel.

Open Brand Monitor

Sites → Analytics → SEO & GEO → Monitor tab.

Supported today

Every AI crawler and referrer source classified automatically — no configuration needed.

AI crawlers

Detected by user-agent

14
GPTBotOAI-SearchBotChatGPT-UserClaudeBotPerplexityBotGoogle-ExtendedGoogleOtherApplebot-ExtendedAmazonbotFacebookBotCCBotanthropic-aiBytespidercohere-ai

AI referrer sources

Traffic arriving from AI engines

8
ChatGPTPerplexityGoogle GeminiClaudeYou.comBing CopilotPhindPoe
Go to Sites

Then open Analytics → SEO & GEO for any site.

Privacy-first

SEO & GEO uses the same cookieless, privacy-preserving pipeline as the rest of WysLeap. Referrer and crawler data come from your existing pageview stream — no new tracking, no PII, no compromises.

Already using a separate GEO tool like Scrunch or Profound?

Dedicated GEO platforms cost $300–500+/month and only see what AI says about you — they have no actual traffic data. WysLeap combines real server-side traffic analytics with Brand Mention Monitoring, GEO Audit, competitor comparison, and gap analysis in one platform. No extra subscription, no extra code.

Brand Mention MonitorGEO Audit (0–100)Competitor comparisonGap & greenfield analysisScore historyPersona & region taggingReal-time crawler feedPrint/export report

Free Forever and Paid plans available

Ready to see your SEO and GEO visibility?

Add your site, drop in the tracking script, and open the SEO & GEO dashboard. Track AI traffic, run a GEO Audit, and monitor your brand in AI answers — all in one place.

Sites that optimise for GEO now will own AI search results in 12 months. Sites that don't won't know what they're missing.

Free Forever and Paid plans available