Deliver Better Client Value and Prove ROI
Track campaign performance, deliver comprehensive client insights, and prove ROI with privacy-first analytics. Built for agencies managing multiple clients.
Agency Metrics That Matter
Track the KPIs that prove value to clients and drive agency growth
Return on Ad Spend
Track revenue generated per dollar spent on campaigns. Prove campaign effectiveness and optimize budget allocation across channels.
Customer Acquisition Cost
Calculate cost per acquisition by channel and campaign. Identify most efficient acquisition paths and optimize client budgets.
Conversion Rate
Track conversion rates by campaign, channel, and landing page. Identify optimization opportunities and prove campaign impact.
Customer Lifetime Value
Track customer lifetime value by acquisition channel. Show clients which campaigns drive long-term value, not just one-time conversions.
Multi-Touch Attribution
Understand the full customer journey across touchpoints. Show clients how multiple campaigns work together to drive conversions.
Time to Conversion
Track how long it takes visitors to convert by campaign. Optimize campaigns for faster conversions and better client ROI.
How WysLeap Helps Marketing Agencies
Analytics features designed specifically for agencies managing multiple clients
Client Reporting
Deliver comprehensive client reports with visitor insights, conversion tracking, and campaign performance. White-label dashboards and automated reporting save hours each month.
- White-label dashboards with your branding
- Automated monthly/weekly reports
- Client-specific insights and recommendations
- Exportable PDF and CSV reports
Campaign Performance
Track campaign effectiveness across channels. Understand which campaigns drive traffic, engagement, and conversions to optimize spend and improve ROI.
- Multi-channel campaign tracking (Google Ads, Facebook, LinkedIn, etc.)
- UTM parameter tracking and attribution
- Campaign ROI and ROAS calculation
- Real-time campaign performance monitoring
ROI Measurement
Prove campaign ROI with accurate conversion tracking and attribution. Show clients how marketing efforts drive revenue and business growth.
- Accurate conversion tracking across all touchpoints
- Revenue attribution by campaign and channel
- ROI and ROAS calculations with clear visualizations
- Client-ready ROI reports
Privacy-Compliant Tracking
Deliver analytics without cookie consent banners or GDPR concerns. Privacy-first tracking that works across all client sites without compliance overhead.
- No cookie consent banners needed
- GDPR and CCPA compliant by design
- Build client trust with privacy-first approach
- Works in all browsers, including Safari and Firefox
Multi-Client Management Made Simple
Manage analytics for all your clients from one unified dashboard
Centralized Dashboard
View all client sites in one place. Switch between clients instantly, compare performance, and identify opportunities across your entire portfolio.
- Unlimited client sites per account
- Quick-switch between client dashboards
- Aggregated reporting across all clients
White-Label Capabilities
Brand client dashboards with your agency logo and colors. Deliver a professional analytics experience that reinforces your brand.
- Custom branding on client dashboards
- White-label reports with your logo
- Custom domain support (coming soon)
Advanced Campaign Attribution
Understand the full customer journey and prove campaign value
Multi-Touch Attribution Models
Most conversions happen after multiple touchpoints. WysLeap tracks the entire customer journey, showing clients how different campaigns work together to drive results.
First-Touch Attribution
Credit the first campaign that brought a visitor to the site. Useful for understanding top-of-funnel awareness campaigns.
Last-Touch Attribution
Credit the final campaign before conversion. Shows which campaigns directly drive conversions.
Linear Attribution
Distribute credit equally across all touchpoints. Fair representation of the full customer journey.
Time-Decay Attribution
Give more credit to touchpoints closer to conversion. Balances awareness and conversion campaigns.
Why Attribution Matters
Clients often see only last-touch conversions in Google Analytics, missing the full picture. WysLeap shows how awareness campaigns, retargeting, and conversion campaigns work together, helping you justify budget allocation and prove the value of full-funnel strategies.
UTM Tracking
Automatic UTM parameter tracking for all campaigns. See source, medium, campaign, term, and content in one place.
Cross-Channel Tracking
Track visitors across Google Ads, Facebook, LinkedIn, email, organic search, and more. See how channels interact.
Attribution Reports
Generate client-ready attribution reports showing campaign performance across different attribution models.
Real Agency Use Cases
See how agencies use WysLeap to deliver value and prove ROI
Client Retention Through Better Reporting
A digital marketing agency was losing clients because they couldn't prove ROI. Monthly reports were generic and didn't show clear value. After implementing WysLeap:
- Created white-label dashboards showing real-time campaign performance
- Automated monthly reports with clear ROI calculations
- Result: 40% reduction in client churn, clients now proactively request reports
Campaign Budget Optimization
An agency managing $500K/month in ad spend across multiple clients needed better attribution. Google Analytics showed only last-touch conversions, missing the full funnel:
- Used multi-touch attribution to see full customer journey
- Identified that awareness campaigns were undervalued
- Result: Reallocated budget, increased overall ROAS by 35%
GDPR Compliance Without Cookie Banners
A European agency was struggling with GDPR compliance. Cookie consent banners were reducing conversion rates and creating compliance headaches:
- Switched clients to WysLeap's privacy-first tracking
- Removed cookie consent banners, improving user experience
- Result: 15% increase in conversions, zero compliance issues
Scaling Client Reporting
A growing agency was spending 20+ hours per month creating manual reports for clients. As they added more clients, reporting became unsustainable:
- Set up automated monthly reports for all clients
- White-labeled dashboards allow clients to self-serve
- Result: Reduced reporting time by 90%, scaled from 10 to 50 clients
Why Agencies Choose WysLeap Over Alternatives
Compare WysLeap to the tools agencies typically use
vs. Google Analytics 4
Google Analytics 4 Limitations:
- Requires cookie consent banners (GDPR compliance)
- No white-label options for client dashboards
- Complex setup for multi-client management
- Limited attribution models
WysLeap Advantages:
- No cookie consent needed (privacy-first)
- Full white-label capabilities
- Built for multi-client management
- Advanced attribution models
vs. Agency Analytics Tools (AgencyAnalytics, DashThis)
Traditional Agency Tools:
- Expensive per-client pricing
- Limited privacy-first tracking
- Require integration with Google Analytics
- Less accurate attribution
WysLeap Advantages:
- Unlimited clients on agency plans
- Privacy-first tracking built-in
- Complete analytics solution (no GA needed)
- More accurate attribution with multi-touch models
vs. Mixpanel / Amplitude
Product Analytics Tools:
- Designed for SaaS products, not agencies
- No white-label options
- Complex event tracking setup
- Expensive for multiple clients
WysLeap Advantages:
- Built specifically for agencies
- Full white-label capabilities
- Easy setup, works out of the box
- Affordable multi-client pricing
Value by Agency Size
See how WysLeap delivers value at every stage
Small Agency
5-10 clients, managing $50K-$200K/month in ad spend
Starting at $79/month
Mid-Size Agency
10-25 clients, managing $200K-$500K/month in ad spend
Starting at $199/month
Enterprise Agency
25+ clients, managing $500K+/month in ad spend
Custom pricing
Easy Implementation for All Client Sites
Get up and running in minutes, not days
Simple Integration
Add WysLeap to any client site with a single script tag. Works with WordPress, Shopify, custom sites, and any platform.
- One script tag per site
- No server-side changes needed
- Works with all CMS platforms
- Automatic UTM and campaign tracking
<script src="https://your-site.com/tracker.js" data-site-id="CLIENT_SITE_ID"></script>What You Can Track
WysLeap automatically tracks everything you need to prove campaign value and optimize performance.
- Page views and visitor behavior
- UTM parameters and campaign attribution
- Conversion events (form submissions, purchases, signups)
- Revenue and transaction values
- Custom events for client-specific actions
- Multi-touch attribution across campaigns
Frequently Asked Questions
Common questions from marketing agencies
Can I white-label the dashboards for my clients?
Yes! WysLeap offers full white-label capabilities. You can add your agency logo, customize colors, and brand client dashboards. White-label reports are also available for automated monthly reports.
How many clients can I manage?
Agency plans include unlimited client sites. You can manage as many clients as you need from a single dashboard, with no per-client fees.
Do I need to use Google Analytics alongside WysLeap?
No. WysLeap is a complete analytics solution. However, many agencies use both tools—WysLeap for client reporting and ROI proof, and Google Analytics for additional insights. WysLeap works independently and doesn't require Google Analytics.
How does attribution work for multi-channel campaigns?
WysLeap tracks the full customer journey across all touchpoints. You can view attribution using multiple models (first-touch, last-touch, linear, time-decay) to show clients how different campaigns work together. This helps justify budget allocation across awareness, consideration, and conversion campaigns.
Is WysLeap GDPR compliant?
Yes. WysLeap uses privacy-first tracking that doesn't require cookies or personal data. This means no cookie consent banners are needed, and it's GDPR and CCPA compliant by design. This is especially valuable for European clients.
Can I export data for client reports?
Yes. You can export data as CSV or PDF. Automated monthly reports can be scheduled and sent directly to clients. All reports can be white-labeled with your agency branding.
How long does it take to set up for a new client?
Setup takes about 5 minutes per client site. Add the script tag, configure conversion events if needed, and you're done. Most agencies can onboard a new client in under 10 minutes.
What if my client already uses Google Analytics?
WysLeap can run alongside Google Analytics without conflicts. Many agencies use WysLeap for client-facing reporting (better attribution, white-label, privacy compliance) while keeping Google Analytics for internal analysis. The tools complement each other well.
Start Delivering Better Client Value Today
Get analytics that help you deliver insights, track campaigns, and prove ROI. Privacy-first tracking that works across all client sites. Unlimited clients on agency plans.